Saturday, January 28, 2017

4 Fuss-Free Ways To Sell Any Digital Products

You have the product but no way to deliver it. Let’s assume you have a website, so what would you need to start selling digital products from your website?

Here are some of the tasks you’d need to perform to get it all up and running, and working together.

  • A researched domain name
  • A suitable host for your website. One that is reliable and allows for your website to load fast
  • Getting your website set up: installation, settings, theme, adding plugins
  • A way to display digital products
  • A way to collect payments
  • Method of collecting email addresses for lead nurturing

If you’ve ever attempted it, you’ll know it can be a real pain in the you-know-what. Once all that’s done, you would need to roll out your marketing strategy.

The four methods below are as painless as possible and as easy as it’s going to get to sell digital products, until maybe the next decade.

1. Online Courses

Kajabi

If you plan to sell online courses, Kajabi’s online learning management system is the way to go. It’s a complete solution. The most difficult part about this option is uploading your course content; something you can’t get away with in any solution. Everything you need to build a business from online courses is taken care of in Kajabi, even your marketing efforts.

kajabi

Why this solution is recommended

Kajabi is a brilliant online learning management system. Not only is it the home for your courses and a place from which to accept payments, but it also comes with a customizable website, landing pages, and blog. What some may not realize is that a blog is the only way to build natural and organic traffic via search engines, and landing pages are essential for marketing. These features are a big deal.

The system also allows content drip feed by email, and you don’t need to integrate with a 3rd party email software.

Paying for Kajabi as an all-in-one solution that saves time and expenses. It also brings your courses more traffic than other methods.

2. Graphics, Music, Images, Games, Software, Videos & E-books

Shopify

Shopify is a complete e-commerce solution for selling anything online. It allows you to set up up a fast, SEO-friendly website, organize your products, collect payments, and analyze results. It’s important to choose the e-commerce platforms with the highest SEO scores.

Shopify, together with WooCommerce, has the second highest e-commerce platform SEO score.

Why this solution is recommended

The e-commerce platform used to sell products needs to be SEO friendly in order to get as much organic, natural traffic as possible. Things like speed and branding are essential to get more sales. According to E-commerce Platforms, Shopify has the second highest SEO score out of all e-commerce platforms.

While you may need to invest some time setting up, the results will be superior to many of the other, lower scored, SEO platform.

In addition, there are many add-ons for features that can be used with Shopify.

3. Webinars

GetResponse

There are a variety of webinar software providers to choose from. Selecting GetResponse’s webinar software system means a complete marketing solution to boot.

Why this solution is recommended

The GetResponse webinar software was built to increase leads and conversions, not necessarily to sell webinars. But, if you were to integrate it with PayPal, you could use it to sell webinars which you could also collect payment for. GetResponse includes all the webinar features you’d need, like registration and thank you pages, etc.

This in itself is a good enough reason for using GetResponse as a webinar-selling solution, but it’s recommended specifically because it is linked to email marketing and landing pages. Both of those elements are essential to building a consistently growing business.

Granted you will still need a blogging platform if you want to build online traffic via search, but this method is the easiest and most effective way to sell webinars.

4. App Source Codes, Scripts, Themes & Plugins

Codester

Receive 70% commission by selling app source codes, scripts, themes, and plugins on the Codester marketplace.

Why this solution is recommended

Codester is recommended because as a marketplace it already gets a lot of natural, organic traffic so it should be easier to sell from. This solution does not require setting up a website, or any other complex processes. Although you can sell your digital products from other sources, it is an easy and fast way to start selling immediately.

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