Blogging is tough, to say the least. But, like all other tough things on Earth, it comes with a marvellous return. Whether you are blogging for a business, trying to build your own community, or simply taking it as a part-time job, the foundation of any blog is a loyal community that listens, thinks and appreciates your work. That being said, there is a lot of hard work, dedication and sleepless nights that have to be invested before you can start seeing any return. So, here are the main 5 things you should consider when building up your blog from the ground. 1. Understand your audience Before marketing or even starting your blog, it is important to understand who is your target audience. What is your niche? What are those people searching for? If you take this part as simply flipping a coin, your blogging journey will not last for long. Therefore, consider choosing a subject that you are knowledgeable in, enabling you to really target a specific audience. It is crucial that you